From the art of persuasion to deep-fake, words rule the education of the citizen. The advice of Aristotle and Umberto Eco
Abstract
The digitalization process exposes society to false communications,
in the face of which one feels powerless.
The increasingly intrusive evolution of information technology must stimulate scholars in all fields to understand these changes without indulging in apocalyptic attitudes.
Intellectuals and educators must be aware that the use of technology is a further evolution of the art of persuasion that politics has always used to build consensus.
In every age, the commitment of intellectuals has been to expose lies and teach how to live in honesty and commitment to all.
Contemporary reality, made more complex as it is speeded up by technological tools, is the explicit manifestation of the irrepressible conjugation of the sciences.
Keywords: Umberto Eco; rhetoric; truth; power, mass.
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Copyright (c) 2025 Nicola Tenerelli, Antonio Ascione

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